Alternatives to OptiMine Insight
Compare OptiMine Insight alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to OptiMine Insight in 2026. Compare features, ratings, user reviews, pricing, and more from OptiMine Insight competitors and alternatives in order to make an informed decision for your business.
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1
ActiveCampaign
ActiveCampaign
ActiveCampaign is the autonomous marketing platform that transforms how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Within a single tool, you get real-time reporting and proactive optimizations in addition to market-leading deliverability and integration with 1000+ apps. With a user-friendly interface and a comprehensive suite of features, ActiveCampaign's platform is powerful, accessible, and designed to scale with your business. It's also easy to get started: While traditional tools force teams through long setup cycles and training, ActiveCampaign delivers measurable lifts in engagement and conversions in days. 89% of surveyed customers say the platform meets their business needs better than the competition, and 88% say ActiveCampaign delivers value faster than competitors. Read our ROI report for methodology -
2
Camphouse
Camphouse
Camphouse is a robust campaign workflow management platform designed to streamline marketing operations for teams across multiple markets. It consolidates data from local and global campaigns into a centralized platform, offering real-time insights, performance tracking, and automated reporting. Camphouse enables seamless collaboration between teams by eliminating fragmented workflows, promoting better decision-making with AI-powered insights, and simplifying media planning and tracking. The platform’s customizable features and secure data governance empower CMOs, media teams, and CFOs to align campaigns, maximize ROI, and gain actionable insights for campaign optimization. -
3
MRI-Simmons
MRI-Simmons
MRI-Simmons is a leading provider of actionable insights on the American consumer, offering comprehensive data on consumer attitudes, behaviors, and media usage. It is a consumer insights and activation engine that informs marketing strategy and streamlines data usage to drive business results. MRI-Simmons features intuitive navigation, interactive charts for visual storytelling, and shareable reports and dashboards designed to enhance collaboration. It enables self-service activation, allowing users to fulfill audiences to any DMP, DSP, SSP, or addressable media. MRI-Simmons' USA study is a nationally representative survey providing insights into consumer attitudes, behaviors, media preferences, and more. It employs address-based probabilistic sampling, measuring real people randomly chosen to represent the U.S. population. This methodological approach ensures the stability of insights and provides an accurate view of the American consumer. -
4
MassTer
MASS Analytics
Our Marketing Mix Modeling software MassTer offers a modern approach to running Marketing Mix Modeling projects. With its user-friendly and intuitive interface, MassTer helps analytical teams perform MMM projects more efficiently. MassTer is designed to help you deliver your end-to-end Marketing Mix Modeling projects efficiently. The best industry practices and advanced modeling techniques are implemented to replicate the MMM project workflow and achieve maximum efficiency. MASS Analytics offers a contemporary MMM approach delivering faster automated and dynamic models powered by Machine Learning to accurately measure the impact of media and marketing in a complex and interactive media landscape. -
5
LiftLab
LiftLab
LiftLab is a marketing analytics platform built to optimize media spend and maximize return on advertising investment through data-driven measurement, modeling, and experimentation. At its core is the “LiftLab Trust Engine,” which unifies econometric modeling (an agile Marketing Mix Model, or MMM) with real-world media experiments, such as geo-testing, to deliver transparent, unbiased insights into how each dollar spent on marketing contributes to revenue, both in the short term (performance) and long term (brand uplift and effectiveness). Users connect their sales, ad spend, post-purchase surveys, brand-lift studies, and attribution signals (both online and offline revenue), allowing LiftLab to measure incrementality, isolating the true impact of media spend, while eliminating reliance on last-click attribution or walled-garden platform analytics. -
6
Adobe Mix Modeler
Adobe
Maximize your marketing ROI by bringing together media planning and data insights with speed. Adobe Mix Modeler empowers marketing teams to quickly and confidently determine where to invest to drive business growth and incremental value. With marketers facing increasing pressure to prove business value, Adobe Mix Modeler powers faster, more intelligent measurement and planning. Strategically plan your marketing mix, optimize campaign spending in the moment, and make data-driven recommendations critical to your business, all based on AI-powered incrementality scores within measurement models that inspire confidence in the results. Get complete, unified ROI measurement by combining and harmonizing marketing performance, spend, conversion data, and other important business factors. Drive trust and confidence with data governance tools and transparency in model quality and results. -
7
Sequire
SRAX
Search and identify key shareholders to uncover buying and selling behavior. Analyze activity from your market makers and see the biggest gains and losses over periods of time. Take an in-depth look at each institutional investors’ contributions, including how many shares they own and the total value. As part of every managed campaign through Sequire, you receive a customized and targeted media plan defining goals, strategy, specific tactics, and measurement. Sequire’s network of over 5 million active investors enables us to target specific communities of investors across display, email, and social platforms. Our goal is to help you better communicate with shareholders and drive interest from like-minded investors. We continuously report on performance metrics and make ongoing alterations to optimize reach with your target audience. -
8
Nielsen Media Impact
Nielsen
Nielsen Media Impact is a comprehensive media planning solution designed to help agencies, advertisers, and publishers make cost-effective decisions about engaging audiences with content and advertising. It is divided into two modules, the insights module, which enables users to analyze granular data about consumer media behavior and identify the best platforms to engage their audiences, and the planning module, which allows for the optimization of media plans and the creation of alternative planning scenarios to allocate GRP flights, weights, and budgets effectively. Key features include the ability to explore historical campaign data to understand target audience engagement, evaluate budget changes and media allocation to optimize performance, analyze schedules and test various scenarios to optimize impression levels and flighting patterns and define customizable KPIs to build marketing plans that achieve specific goals. -
9
sMMMart AI
Salestube
sMMMart AI is a next-generation marketing optimization tool built on Google Cloud Platform that leverages continuous Bayesian modelling to deliver results as often as weekly. It automates data ingestion via proprietary connectors, uses the lightweight_mmm library for multi-level marketing mix modelling, and visualizes insights in Looker Studio. Unlike traditional modelling approaches, sMMMart AI analyzes full-funnel contributions across campaigns and channels (e.g., media spend, pricing, promotions, seasonality), uses Bayesian techniques to improve prediction accuracy, and supports scenario planning to simulate budget allocations and forecast outcomes. It also maintains resilience to evolving data privacy regulations by relying on aggregate econometric modelling rather than individual user-level tracking, and helps marketing teams move beyond last-click attribution by exposing channel synergies, tactical creative-level impact, and strategic optimization across the entire ecosystem. -
10
Haus
Haus
Haus is a marketing science platform that enables brands to measure the precise business impact of their advertising efforts, both online and offline, through automated incrementality experiments. It offers products like GeoLift for geo-based incrementality testing, Causal Attribution for day-to-day incrementality reporting, and the upcoming Causal MMM for incrementality-powered media mix modeling. These tools allow users to design and launch experiments in minutes, obtain results in as little as two weeks, and optimize marketing investments with daily incrementality reporting. Haus emphasizes privacy-durable solutions that do not rely on pixels, cookies, or personally identifiable information, ensuring compliance with evolving privacy regulations. -
11
Cassandra
Cassandra
Cassandra uses machine learning-based marketing mix modeling to analyze all your data and creates a personalized media plan that maximizes your ROI day after day. As Meta Measurement Partner, Cassandra is committed to deliver excellence and innovation in marketing mix modeling. Our partnership with Meta, a global technology powerhouse, underscores our dedication to providing cutting-edge, industry-endorsed solutions Cassandra connects directly to your marketing data sources or data warehouse. Leverage comprehensive data insights for growth with Cassandra MMM and devise an optimal media budget allocation strategy to increase sales. -
12
Keen
Keen Decision Systems
Keen is defining the future of marketing mix as the only system to deliver both historical measurement and predictive, prescriptive planning that continually optimize marketers’ spend choices across all channels, tied to financial impact. Begin making data-driven decisions quickly and add new data as you go. Keen’s marketing elasticity engine estimates help you consider all channels, even those you’ve not tried before. Then run scenarios to build a plan that balances your financial goals and risks. When you think about marketing metrics you probably think of marketing mix, multi-touch attribution and other ways to measure past performance. But how will you decide your next best opportunity, especially if it’s in a channel you’re not using? Or when uncertainty is high, like say, in a pandemic? Keen’s SaaS platform helps you accurately predict future performance across all channels so you can make smarter decisions about how to drive growth. -
13
SegmentStream
SegmentStream
SegmentStream is an AI-powered marketing measurement and attribution platform that helps companies understand the true impact of their marketing. It connects data across channels (paid media, organic, CRM, offline), goes beyond last-click attribution, and measures incremental lift — showing which campaigns actually drive revenue, not just clicks. On top of that, it uses predictive models to optimize budgets, forecast performance, and improve ROAS, even in privacy-restricted environments. In short: SegmentStream helps marketers measure what really works and spend budgets more effectively.Starting Price: $5,000 / month -
14
Be Addy
Be-Addy!
Be Addy offers you an easy to use dashboard for your multi-channel media strategy. But more important to make your strategy leading instead of the campaigns. We help you to setup your strategy based upon marketing layers and allocate budgets to your channels and set KPI's. Now you get the control, schedule and we provide insights about what the best media mix is and collaborate with your digital team to improve your ROI on every single media plan. Create your multi-channel media plan and add your strategy to it. Allocate the budget and create your campaigns through BeAddy. Now you are in control with one easy-to-use dashboard. Schedule your online media plans throughout the year. Allocate your budgets towards the channels and forecast your spend. Save your media plan as a template to reuse it in the future. -
15
Nexoya
Nexoya
Nexoya is an AI-powered SaaS platform that helps mid-sized to large companies optimize digital marketing campaigns across multiple channels. By integrating with over 40 tools like Google Ads, Meta, LinkedIn and TikTok. Nexoya analyzes millions of data points daily to provide budget optimization proposals in order to help marketers achieve the highest return on ad spend. Designed for marketing teams, the platform predicts campaign performance, reallocates budgets to maximize ROAS and delivers actionable insights. With the new Scenario Simulation feature, users can forecast the impact of budget changes on campaign performance, spot the saturation of their advertising portfolio at early stages and plan their marketing budget more effectively.Starting Price: € 600 per month -
16
Google Display & Video 360
Google
Work smarter with end-to-end campaign management for enterprises in one tool — from media planning and creative development to measurement and optimization. Manage creative, analytics, TV, and digital teams with a single product that brings everyone together to share insights, work more efficiently, and get closer to the data. Access all of your audience insights in a single tool, so you reach the right people with your message. Apply machine learning to automate steps like bidding and optimization, helping you respond to customers’ needs faster. See precisely how your money is being spent and know exactly where your ads are running. You’re in control with Display & Video 360. Display & Video 360 has the end-to-end campaign management features you need — like creative workspaces and automated bidding — to deliver faster insights, improved collaboration, and better results. -
17
DeepIntent
DeepIntent
DeepIntent is the most powerful healthcare advertising platform, enabling marketers to plan, activate, and measure omnichannel patient and healthcare provider campaigns. Our purpose-built platform drives better results for pharma through smarter planning using real-world health data, allowing users to forecast HCP and patient reach by channel and data provider before launching campaigns. We offer integrated HCP and patient campaigns, coordinating outreach to both audiences and providing valuable insights into their combined impact. Our platform optimizes campaigns in real time to drive script lift and improve audience quality across all channels. DeepIntent Outcomes is the only measurement solution built for transparency, utilizing the fastest clinical data refresh in the industry. Founded and led by healthcare data and marketing experts, DeepIntent boasts a proven track record of innovation and a 98%+ retention rate. -
18
NT Programmatic Platform
NT Technology
The Internet has changed the way customers and advertisers interact and engage. NT develops products that support agencies and marketing experts to manage these new customer experiences. NT Programmatic Platform comprises of the world’s best technologies for establishing productive communication in online advertisement. At different stages of ad placement, the following modules are media planning, data collection/data analysis, creative development/adaptation, media placement with optimization in real-time, and statistical analysis of the results. NT Programmatic platform combines the latest technologies in advertising, which allows us to manage the full cycle of media buying – from market research and media planning to CRM data activation, strategy optimization across different KPIs, and in-depth data analysis. Throughout an advertising campaign, algorithm automation and capabilities of RTB optimization allow us to avoid stagnation periods and achieve all the KPIs planned. -
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Commspoint Influence
Nielsen
Commspoint Influence is a media planning solution that assists brands and their agencies in identifying the optimal communication channel mix for their products by analyzing how different types of media work together to deliver messaging. Commspoint Influence offers a user-friendly experience, enabling new users to become operational after only a few hours of training. It is fully customizable, allowing reflection of an agency or brand’s planning approach for individual markets or regions. Commspoint Influence transforms survey data into actionable reach and effectiveness curves that predict outcomes based on budget allocations. Additionally, it facilitates easy data export and presentation creation to share findings with colleagues and stakeholders. -
20
Zoho Marketing Plus
Zoho
Zoho Marketing Plus is a unified marketing platform designed to help marketing teams plan, execute, and measure campaigns from a single workspace. It brings together email marketing, social media management, marketing automation, webinars, surveys, events, and website optimization under one platform, reducing tool sprawl and context switching. The platform offers real-time visibility into campaign performance through unified dashboards that track key metrics, budgets, expenses, and ROI. Teams can collaborate more effectively using built-in project management features such as task assignment, Kanban boards, timelines, and shared feedback. Zoho Marketing Plus also includes centralized brand and asset management, contact management for personalized engagement, and automation workflows to streamline repetitive marketing tasks.Starting Price: $25 per month -
21
ClimbinSearch
Red Cat Corporation SRL
ClimbinSearch is a marketing performance platform that unifies media planning, reporting, search analytics, and automated SEA SEO cannibalization testing in one system. It connects Google Ads, Meta Ads, GA4, and Google Search Console to keep media plans, dashboards, and search insights aligned and refreshed automatically. Teams use ClimbinSearch to plan and approve budgets faster, track planned vs achieved delivery, standardize reporting across channels, and turn search data into execution decisions, including keyword overlap diagnostics and controlled incrementality tests when paid and organic compete.Starting Price: $0 -
22
True Impact Media
True Impact Media
Review available OOH operator inventory across all desired markets in a one-stop-shop experience. Maximize marketing dollars using our OOH platform; plan and filter to best optimize toward the advertising campaign objectives. Confirm the selected media outlet and inventory, then buy with confidence. True Impact Media will handle the rest, worry-free and on-time printing, shipping, and installation. Find an OOH advertising medium that fits your media planning campaign best. If you are looking to build brand awareness, reach a new audience, and gain valuable insight like never before, our outdoor media platform service is the perfect choice for you. With True Impact Media, digital advertising has never been easier. As an industry leader in the OOH space, our team can help you take your business’s marketing initiatives to the next level. -
23
Dreamdata.io
Dreamdata
Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.Starting Price: $999 per month -
24
MINT
MINT
MINT.ai is an AI-powered Advertising Resource Management (ARM) platform that unifies advertising data, automates workflow tasks, and deploys intelligent multi-agent AI systems across the full campaign lifecycle to improve efficiency and drive better business outcomes. It brings together AI Agents, workflow automation, and unified data into a single solution purpose-built for advertising resource management, enabling teams to plan, buy, activate, analyze, and optimize campaigns from one place with real-time insights. Its proactive AI multi-agent system acts like specialized virtual team members that collaborate with human teams to automate repetitive media planning and buying tasks, provide real-time performance reporting, and suggest adaptive optimizations that aim to maximize return on investment. MINT’s data layer standardizes and harmonizes advertising data across channels, offering a single source of truth for spend and performance insights. -
25
NEON-dX
Flytxt
Packages analytics, artificial intelligence, and automation into one out-of-the-box, easy-to-use integrated marketing cloud platform that integrates seamlessly with the CRM environment of the client. It is designed to learn, predict, recommend and act in real-time, allowing enterprises’ marketing teams to easily and efficiently plan and execute upsell, cross-sell and retention campaigns to generate measurable revenue uplift. A trusted, explainable AI to drive marketing on its own or serve as a trusted companion to guide marketing decisions and actions. AI to triangulate customers, campaigns and objectives and guide marketers to ensure better marketing outcomes. Leverage one-of-its-kind AI companion, Robo-X to automatically identify new campaign opportunities, continuously rate the performance of campaigns and recommend steps to optimize the performance of even live campaigns. -
26
Leavened
Leavened
Our tools deliver actionable insights to maximize ROI. Whether your goal is planning, measurement, or optimization, our performance-based marketers and data scientists are here to guide you. AdImpact is designed to show how your placements in linear television, OTT, digital video, and audio are contributing to your overall campaign effectiveness. Used in conjunction with Leavened’s Marketing Mix Model tool, we can make strategic optimization decisions and recommendations based on the entire impact of your marketing investment. AdResponse analyzes minute-level web activity to determine the immediate impact of individual ad instances. Impact is measured against baselines during which no ads are being aired. -
27
comScore
comScore
Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts. -
28
InMarket
InMarket
InMarket is a real-time marketing and measurement platform built to help brands connect with consumers at the exact moment it matters, incorporating intent, location, online/offline purchase behaviors, and AI-driven audience data. The platform offers four main solutions, allowing marketers to segment consumers based not just on who they are but what they buy and why they shop, then activate omnichannel campaigns and measure real-world outcomes such as incremental sales lift and store visits. With Audiences, InMarket leverages first-party location data, transactional and visit behavior, and predictive models to craft bespoke or off-the-shelf segments for activation. With Activation, brands can engage these audiences across devices and channels in real time, optimizing message timing and placement. Its Measurement capabilities provide unified, AI‐powered insights into media effectiveness, enabling campaign adjustments mid-flight and linking impressions to incremental conversions. -
29
IDVx
Infillion
IDVx is Infillion’s first-to-market solution that brings scalable and measurable premium interactive video, including shoppable ads, across CTV, desktop, and mobile. With IDVx, advertisers no longer have to make a trade-off between high-performance creative and efficient programmatic scale. Powered by Infillion’s best-in-class interactive creative and TrueX’s more than 12 years of industry-leading performance, including high levels of attention, brand lift, and conversion, IDVx creates a new industry standard in video engagement. Tailored for digital and video buyers with KPIs at any stage in the purchase funnel, IDVx optimizes campaigns to drive higher brand lift and purchase intent, achieving a 2% interaction rate and a 90 %+ video completion rate benchmark, as well as CPA metrics. -
30
Viraltag
Viraltag
Manage multiple social networks, schedule unlimited posts, recycle evergreen content, collaborate with your team, and analyze performance - all from a single dashboard. Each social network is unique. No more uploading same image and caption to all your social networks. Easily customize your message, image dimensions and posting time for every social network. No more planning on excel sheets. Collaborate and plan your social media plan with your entire team on a shared marketing calendar. We turn your data into actionable insights to help you grow your brand. Learn best times to post and which content drives more engagement. Viraltag reports will guide you every step of the way. Track repins, likes, comments, traffic and revenue from your Pinterest account. Viraltag lets you know the best times to post, top keywords to use to further optimize our engagement.Starting Price: $7 per month -
31
Amazon Brand Lift
Amazon
Your brand can use Amazon Brand Lift to measure the recognition, attitudes, preferences, favorability, intention, and recall of customer ads. The participation of the Amazon Shopper Panel community helps provide insights into the impact of your campaigns in the context of your brand measurement goals. Amazon's Brand Lift studios are designed for advertisers to quantify the impact of their campaigns on the top and middle parts of the marketing funnel clearly, easily, quickly, and safely. Amazon's Brand Lift lets you see the overall increase in brand statistics for your ads, as well as analyze the aggregate survey results by audience segment, including age range, family income, gender identity, frequency of ads, type of ad, and device. Choose which campaign to measure, create survey questions using guidance templates, and review your study results on demand. You can also receive results directly through the Amazon Ads API. -
32
Nielsen ONE
Nielsen
Nielsen ONE is a comprehensive cross-media measurement platform that provides deduplicated insights into audience engagement across linear TV, streaming, and digital platforms. By integrating first- and third-party audience data, it enables precise media planning and measurement, facilitating the creation of customized, high-impact ad campaigns that reach the ideal audience at the right time. Nielsen ONE offers deduplicated metrics for both ads and content, delivering a unified view of audience behavior to inform content development and monetization strategies. The platform's proprietary identity system combines panel data, third-party identity information, and direct publisher integrations to deliver accurate, person-level campaign impressions. With four-screen ad deduplication, it measures audiences across connected TV, computer, and mobile devices, including out-of-home, broadband-only, and over-the-air viewing. -
33
Stella
Stella
Stella is a marketing-measurement platform built to give marketers clear, scientifically sound insight into which ads, campaigns, and media channels actually drive incremental revenue. It includes three core tools; Incrementality Testing, Always-On Incrementality, and Media Mix Modeling (MMM). With Incrementality Testing, Stella runs geo-holdout studies (or inverse holdouts) to compare performance between test and control regions, isolating the causal impact of your ads rather than relying on attribution alone. It automatically handles complex statistical analyses (causal inference, confidence intervals, MAPE/R² checks), letting you see what would have happened without a campaign and therefore revealing the true “lift” generated by each ad. Its Media Mix Modeling tool uses a proprietary Bayesian MMM to decompose historical marketing spend and external factors (like seasonality, promotions, holidays, weather, etc.) to estimate each channel’s contribution to sales.Starting Price: $2,000 per month -
34
Ad.Plus
Ad.Plus
The complete set of products and ad formats to help you plan, buy, measure, and optimize digital media and customer experiences in one place. We deliver premium inventory to all advertisers to give them maximum visibility. That's because of our powerful campaign delivery technology, our exclusive formats and our top-level support. Premium Video & Display Formats. Tens of high impact ad formats to choose from. InStream (pre-roll) & OutStream video formats. Premium above the fold display formats. Display & Video in-App inventory. Experience our customer-service based consulting approach to discover any missed revenue potential. This might mean new placements, formats, or strategies! Let us manages your ad trafficking, campaign optimization, media planning, and reporting to deliver results with an acute focus on quality & efficiency. Display, video, in-app, and any non-standard format. You name it, we can monetize it. -
35
AdRacer
AdRacer
Smarter media planning without the chaos! Simplify your planning process with AdRacer - powerful and affordable software solution, designed specifically for media and marketing professionals! - Build and manage media plans across all communication channels (TV, Digital, OOH, Print, Cinema and more) - Customize media plans templates according to your needs and preferences in just a couple of clicks - Automatically calculate all KPIs and performance metrics - Instantly generate flowcharts and detailed campaign reports - Develop winning strategies using built-in strategic planning tools - No more countless homemade Excel-based media plans, flowcharts, and calculators - No wasted time manually preparing reports in various formats - No mechanical errors or accidental mistakes caused by human oversight - Significant time savings in planning, reporting, and pre/post-campaign analysisStarting Price: $29/year/user -
36
Blueshift
Blueshift
Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth. -
37
Swayable
Swayable
Swayable is a global research platform that measures how effectively media content changes opinions. Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues. Clients include major brands, agencies, foundations and political campaigns around the world. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling. Campaigns that matter use Swayable to learn what really works. They get deep insights in under 24 hours with no media spend required. It's real science, finally applied to public opinion and consumer insights. Results available in under 24 hours from thousands of respondents, with real-time analysis via online dashboard. Get proof of impact, not just feedback. Swayable impact tests are standard-setting randomized controlled trial (RCT) survey experiments. Unlock 2X-10X increases in campaign ROI by applying insights across all stages of messaging, creative development and media planning. -
38
Identable
Identable.io
Identable.io is a cutting-edge platform designed to empower businesses with seamless social media planning, intelligent automation, and advanced tools to streamline digital marketing efforts. Whether you're a startup looking to amplify your brand presence or an established company aiming to optimize your marketing workflow, Identable.io delivers innovative solutions that drive efficiency, engagement, and growth. With features like customizable content calendars, AI-driven analytics, and automated publishing, Identable.io transforms how businesses approach their online presence, enabling smarter strategies and measurable results. At Identable.io, we believe in making digital marketing accessible, effective, and effortless for everyone.Starting Price: $19/month -
39
Podscribe
Podscribe
Podscribe is an independent podcast and audio advertising measurement, attribution, verification, and analytics platform that helps advertisers, agencies, and publishers understand and prove the real impact of their audio ad campaigns across podcasts, streaming audio, CTV, and other hard-to-measure media by using pixel-based tracking, multi-touch attribution, and incrementality testing to connect ad exposure with conversions and lift ROI. It automates ad verification with AI-enabled airchecks and quality checks, confirms that ads ran as planned, and provides real-time dashboards with reach, frequency, geo, and audience insights so teams can optimize performance and make data-driven decisions without manual work. Podscribe also offers competitive intelligence and benchmarking tools, monthly industry rankings of top podcasts, publishers, and advertisers, and audience segment analysis powered by household-level data, enabling smarter media planning and audience discovery. -
40
Gainbuzz
Gainbuzz
Discover advertising opportunities based on your budget and campaign needs. Get proposals from qualified media sellers and negotiate the best deals. Execute and monitor campaigns across media categories without leaving your desk. Gainbuzz is an online platform to connect media buyers and sellers with marketplace applications enabling faster, smarter and better media planning and buying. We bring the entire media sales process online so the brands can discover advertising opportunities, connect with media owners and plan their entire Adverting campaigns on single platform. That means less emails, fewer phone calls and a faster turnaround. Led by passionate problem-solvers and backed by top investors, our team is composed of individuals with extensive experience in advertising, media planning, business and technology. We are on mission to positively change the direct media buying landscape forever. -
41
MediaPlanHQ
MediaPlanHQ
MediaPlanHQ is a comprehensive online media planning software designed to efficiently organize and track the media plans, operations, and requests of marketing teams, eliminating the chaos of spreadsheets and emails. It offers a unified workflow that allows marketing teams and their clients to collaborate on all media activities from strategy to delivery. Key features include media planning, creative project management, marketing invoice validation, and marketing request forms. With MediaPlanHQ, users can create detailed media placements, track media expenses, and remaining budgets, visualize media plans in blocking charts, and analyze media buys from various perspectives. It also enables the creation of professional media authorizations and insertion orders, streamlining the booking process with media vendors. Creative project management is tightly integrated with media plans, allowing teams to manage priorities and workloads effectively.Starting Price: $45 per month -
42
Strike Social
Strike Exchange
Strike Social’s online planning and audience targeting tool is built upon years of actual machine learning using audiences and data from industry leaders’ thousands of social advertising campaigns. Using successful historical insights and the latest technology, we offer enterprise-level solutions to help our customers succeed on YouTube and Connected TV advertising. Maximize your media plan with our proprietary technology that forecasts and monitors outcomes using years of machine learning, audiences, and data. Strike Social has been working with YouTube advertising for many years and Campaign Lab is the result of thousands of successful campaigns managed and optimized by expert media buyers. -
43
ActiveIQ
ActiveIQ
ActiveIQ is an advanced AI-powered platform designed to optimize B2B marketing and sales efforts. With tools like AdCONNECT, it uses intent-based data to turn advertising campaigns into high-converting leads, generating a 10-30X ROI over conventional marketing methods. ActiveIQ’s technology helps businesses, particularly in industrial, energy, and manufacturing sectors, better understand customer intent and track engagement across all touchpoints. The platform equips sales teams with actionable insights to prioritize high-value prospects, ultimately improving sales efficiency and shortening the sales cycle.Starting Price: $595.00/month -
44
Tinyclues
Tinyclues
Pressure to achieve business goals can lead to batch & blasting and reactive planning, which isn’t great for customers. Build customer-centric campaigns that exceed your business goals. Find the best audience for any topic and anticipate customer demand before intent is expressed. Optimize across your entire multichannel campaign plan with no trade-off between business priorities and customer-centricity. Predict buying intent and target intent unique to the channels you care about. Track the most important KPIs for your campaigns and specific revenue for each topic. Understand what products have similar buying audiences so you can promote them together. -
45
Upwave
Upwave
Leverage industry-leading predictive analytics, with the largest consumer data set available, to measure cross-channel brand campaigns. Brand Lift KPIs like you’ve never seen them before. Linear, Addressable, CTV, and Digital, on one on-demand dashboard, with unprecedented data scale. No more wondering if your campaign hit your custom behavioral targets, see the actual delivery stats by publisher or audience. Upwave plans, measures, and optimizes brand marketing. Our unmatched digital network enables fast, accurate, data collection from millions of everyday consumers. Real-time dashboards for the most accurate up-to-date brand insights, all conveniently accessible on a single platform. Seamless integration with DSPs and social platforms means bid optimization and audiences to improve marketing impact. Our customers are companies across multiple verticals including CPG, technology, and financial services as well as the largest global advertising agencies. -
46
Admo.tv
Admo.tv
Visits, conversions, awareness, footfall. Discover and maximize the performance of your TV investments with the Admo.tv platform. Our detection technology allows us to follow in real-time each of the market TV broadcasts. Media planning, airing context, investments. With the Watch platform, optimize your media strategy by finding out that of other brands. Admo.tv identifies who your TV-online-users are so to provide insights, tailored to your needs: online visits and conversions, geolocation and socio-demographic profile of TV engaged audience, brand awareness impact and drive-to-store drive your media plans through a performance mindset. Admo.tv allows you to boost your SEA when your audience searches for you online. Then optimize your conversion by retargeting your TV-engaged audience and creating a tailor-made customer journey. Since 2011, Admo.tv supports the biggest brands and their media agencies.Starting Price: $3,840 per year -
47
FusionGrove
FusionGrove
The fusion of Account-Based Marketing (ABM) and Account-Based Sales (ABS) drives incremental revenue growth and pipeline velocity. Segment and prioritize high-value accounts using augmented insights. Build structured plays with custom content and guided selling to engage customers. Demonstrate value and measure impact with detailed metrics and reporting dashboards. Orchestrate account-based plays at scale. Engage customers through guided sales motions. FusionGrove enables B2B sales teams, marketing teams, and channel partners to collaboratively transform revenue success. Progress leads and close deals faster. Effectively engage accounts with guided sales motions and optimized content. Directly assign leads to sales reps or channel partners. Improve campaign performance and lead conversion with augmented account insights and precision targeting. Build structured plays that synchronize account-based interactions. -
48
Proof MMM
Proof Analytics
See clearly which marketing tactics and channels are yielding the best returns on your investments with marketing analytics. Build alternative scenarios to optimize ROI on your marketing program. Understand how specific marketing channels contribute to your KPI’s. See clearly which marketing tactics are performing best. Optimize your marketing mix by building alternative scenarios. Understand how specific marketing channels contribute to your KPI’s. Streamline your marketing operations with better planning, budgeting and campaign management. Take advantage of superior functionality, intuitive marketing analytics dashboards for optimizing ROI with seamless collaboration across Sales and Marketing Clouds. Gain accurate financial metrics for your marketing plans, projects, campaigns and marketing activities.Starting Price: $3,490 per month -
49
tvScientific
tvScientific
tvScientific is a performance-driven connected TV advertising platform that brings digital-style measurability, optimization, and business outcome tracking to TV advertising, enabling brands and performance marketers to run, measure, and optimize television campaigns with the precision once exclusive to search and social. Built on proprietary, deterministic identity technology and AI-powered optimization, the platform gives advertisers direct access to premium CTV inventory, audience targeting, unified campaign dashboards, real-time reporting, and granular attribution that ties TV ad exposure to tangible results like sales, installs, or conversions rather than just impressions. With a self-serve interface designed to feel familiar to digital marketers, tvScientific lets users control targeting, inventory, pacing, and performance metrics across the media mix, optimize campaigns toward specific KPIs, and track lift and impact with transparency across devices and channels. -
50
ContentCal
Content Calendr
ContentCal is an Adobe owned company that makes it quick and easy to manage your content marketing and social media planning - so you can focus on creativity and strategy! Sync multiple channels and multiple teams to save time, improve communication, and increase engagement. Create global and regional content planning visibility so your campaigns are seamless. A beautifully visual solution that anyone can grasp in 15 minutes flat. Create, curate, share, draft, and map out your content and campaigns globally. Compare and share best practices, know what works and when, and report on post-performance across the organization. Share inboxes and manage your mentions and messages across channels. ContentCal was founded by a team of agency marketers. They wanted simple, yet sophisticated tools to create and publish content. And they wanted to easily share that content with individual customers for feedback and approvals.Starting Price: $9.00/month
