Audience
Healthcare and biopharma organizations looking for a tool to enhance their KOL engagement, clinical trial recruitment, and stakeholder management
About Acuity
Acuity is an AI-driven platform designed for the healthcare and biopharma industries, focusing on the identification, profiling, and engagement of Key Opinion Leaders (KOLs). By utilizing advanced analytics, Acuity mines data from digital behavior, conference participation, publication activities, and other professional engagements to create detailed KOL profiles. The platform supports the segmentation and selection of KOLs, maps their influence across geographies, and tracks interactions. It also features sentiment analysis, allowing users to assess digital leaders' influence on audiences through various channels such as social media and presentations. Acuity is customizable and can be integrated with CRM systems like Veeva or Salesforce. The platform also includes clinical trial profiling tools, helping companies manage clinical trial recruitment by identifying top trialists and optimizing strategy.