Audience

Companies looking for an advanced Trade Promotion Management solution

About TELUS Trade Promotion Management

TELUS Trade Promotion Management’s offerings (formerly Exceedra) are delivered via a SaaS platform that empowers consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels.

Our offerings allow CPG companies to:

Increase forecast accuracy.
Plan, approve, and execute promotions.
Manage contracts, claims, and deductions.
Optimize trade promotions for sustainable growth.

Key features include an AI Assistant for instant guidance and insights, advanced analytics with pre-built and custom reports, and enterprise scalability with multi-language/multi-currency support. Our architecture is cloud-native for rapid deployment, ensuring simplicity, support, and synergy for global CPG operations.

Gain a competitive advantage with our proven technology and deep CPG industry expertise. Discover how TELUS TPM can elevate your promotional performance.

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Company Information

TELUS Agriculture & Consumer Goods
Canada
www.telus.com/tpm

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Product Details

Platforms Supported
Cloud
Windows
Mac
Training
Documentation
Live Online
Support
Online

TELUS Trade Promotion Management Frequently Asked Questions

Q: What kinds of users and organization types does TELUS Trade Promotion Management work with?
Q: What languages does TELUS Trade Promotion Management support in their product?
Q: What kind of support options does TELUS Trade Promotion Management offer?
Q: What other applications or services does TELUS Trade Promotion Management integrate with?
Q: What type of training does TELUS Trade Promotion Management provide?

TELUS Trade Promotion Management Product Features

CPG

Lot Tracking
Financial Accounting
Inventory Management
Electronic Data Interchange
Customer Management
Pricing Management
Forecast / Demand Planning
Trade Promotion
Shopper Marketing

Retail Execution

Product Education
Pricing / Placement Optimization
Product Promotion Strategy
Retail Site Audit
Inspection
Data Collection
Workforce Management
Collaboration Tools
AI / Image Recognition

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management