Best Search Engine Marketing (SEM) Software with a Free Trial of 2026

Semrush

Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.

18 Ratings

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Reportz

Reportz is a white label reporting solution designed with only three things in mind: to eliminate stress from the equation, significantly speed up the reporting process, and elevate overall quality. Reportz is a dashboard-based, white-label live reporting tool for digital marketing companies, agencies, and freelancers that can help automate client reporting processes. Set the right KPIs and let our tool do all the routine work for you. Onboard your clients and provide them with the most transparent client reporting they've ever seen. Unlimited integrations. Unlimited users. Free white-label account & email reporting. Unlimited KPIs inside the dashboards.

2 Ratings

Starting Price: $7.95 per month/annual

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SE Ranking

SE Ranking is an all-inclusive, cloud-based search engine optimization (SEO) platform for webmasters and marketing professionals. Intuitive and easy-to-use, SE Ranking offers a complete set of tools for comprehensive tracking of keyword positions, site auditing, analyzing competitor SEO and PPC strategies, keyword suggestion and grouping, website ranking, backlink monitoring, automated professional reporting, and more. By leveraging SE Ranking, users can easily keep track of their website’s keyword ranking in multiple countries, cities, regions, and languages in real-time across Bing, Google, and Yahoo.

6 Ratings

Starting Price: $24.80/month/user

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Moz Pro

Moz

Elevate your SEO strategy and surpass your goals with Moz Pro, the ultimate all-in-one suite designed by industry experts for comprehensive SEO research and tracking. Moz Pro empowers you with cutting-edge metrics and pioneering data sets, allowing you to conduct thorough keyword research, perform detailed site audits, analyze competitor data, and evaluate your link profile with precision. Additionally, Moz Pro provides customizable reporting options and robust rankings performance tracking to ensure you stay ahead of the competition. Beyond the tools, you'll gain access to an extensive library of SEO learning resources, expert hands-on support, and an interactive Q&A forum to enhance your SEO knowledge and skills. Moz Pro is your go-to solution for mastering SEO and driving success in your digital marketing efforts.

3 Ratings

Starting Price: $49 per month

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WordStream

Online advertising made easy. Turn 60% more leads into customers while spending 10% less. WordStream can help make it happen for your small business. Our software and services are built for small and mid-sized businesses to help drive big results from online advertising. Scale your agency, train up your team, and drive dynamic online advertising growth for your clients with our software and services. How does your Google Ads account stack up against your competitors? See what WordStream's award-winning software and team of experts can do for you. Keyword research can be a slog, but our free tool makes it a cinch to find the keywords your business needs to drive traffic through SEO and PPC. LocaliQ offers technology-backed marketing solutions built to help you find, convert, and keep more customers.

3 Ratings

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Adspert

Adspert supports e-commerce companies in maximizing their profit on Amazon, eBay, Walmart, Google, Bing and 450+ Mirakl marketplaces by optimizing their PPC campaigns. The AI-powered software helps boost your ROAS, improve advertising performance, cut manual work and save time. With automated bid adjustments and keyword management, Adspert helps you scale profitably and stay in control. Always the most efficient bids. Always the best keywords. Start a FREE 30-day trial and see for yourself!

2 Ratings

Starting Price: €99/month

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PromoNavi

Oner Investments

PromoNavi is a digital platform for marketers, agencies, and PPC professionals. It automates routine tasks when creating and optimizing PPC campaigns and helps increase ROAS. With PromoNavi, you can automate keyword collecting, competitor analysis, PPC reporting, campaign creating, ad performance tracking, broken links checking, and many more everyday tasks.

2 Ratings

Starting Price: $49 per month

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AgencyAnalytics

AgencyAnalytics is the #1 cloud-based marketing reporting software for agencies. Save time, boost revenue and impress your clients with insightful reports and live marketing dashboards that show your full marketing impact. Monitor all of your marketing channels in one place. AgencyAnalytics integrates with more than 60 platforms to report on SEO, PPC, call tracking, social media, email marketing, and more. All fully branded for your agency. Give clients login to the interface or app as if you built the platform in-house. AgencyAnalytics includes a full suite of SEO tools designed to streamline your agency. Track rankings, monitor backlinks, perform technical SEO audits, and track the competition with our built-in SEO tools. Whether you’re an established agency or just getting started, AgencyAnalytics offers simple, scalable pricing starting at just $49 per month. Try it free for 14 days, no credit card required. Start your free trial now!

1 Rating

Starting Price: $60.00/month

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Sellozo

Sellozo offers an à la carte, comprehensive suite of intelligent tools for Amazon Sellers. We automate the tedious stuff, analyze a wealth of data, and package it all up into intuitive reporting and tools, powered by real data and backed by exceptional support, that Amazon Sellers need. Sellozo’s core offering, Insights & Analytics with Financial Reporting, provide Amazon Sellers an enhanced and complete view of their sales and product data, paired with both organic and sponsored sales and performance data, in an easy-to-use, intuitive dashboard. Our Ad Automation provides an average 70% increase in return on ad spend by fully optimizing your Amazon Sponsored Product Listings, while lowering your wasted ad spend. The Repricer makes it possible to automatically adjust product prices, based on criteria you specify, to win and stay in the Buy Box. Finally, our Support team, staffed by Amazon Sellers, is here to help with all things Amazon. We're here for our customers.

1 Rating

Starting Price: $19.00 per month

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Adalysis

Easily manage your PPC accounts at scale with automated recommendations, unique data views, and fast implementation. Adalysis is built to get you out of data crunching and into optimizations by pointing you directly at what needs to be addressed. Ads are automatically tested. Accounts are automatically scanned for any missing best practices. You can build your own data scans. Implementing large scale changes takes only a few keystrokes. Enterprise accounts have the full set of tools they need to streamline large data changes. Small accounts get automated recommendations that can be implemented at the touch of a button. It doesn't matter if you are managing millions of keywords and ads or spending a few thousand each month, you can harvest the power of Adalysis to make your PPC workflow efficient for just you or your entire team. Powerful PPC management has never been this simple.

1 Rating

Starting Price: $99.00/month

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TrueClicks

With TrueClicks, we're building the tool we wish we had during our agency years. First, we want to make sure you'll never miss an issue or opportunity again in your PPC accounts. We do this by going beyond regular analysis and optimization. Not just showing what you could do, but revealing what you should do, and in what order. We believe the industry needs an independent third party to grade PPC accounts. Agencies shouldn't grade themselves or each other, and Google, well, they'll be Google. See campaign issues and opportunities across your accounts from one, easy-to-use dashboard. Our tailored insights provide your team with the information needed to boost account performance and create bulletproof campaigns. Your accounts deserve an audit without an agenda that’s based on your goals and individual needs. We keep a close eye on your accounts, so you don’t have to. Get daily reports on how your campaigns are performing and if any action is needed on your end.

1 Rating

Starting Price: $99 per month

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AdStage

Your Marketing Data in One Platform. We're on a mission to make analytics easy! Drive ROI by creating compelling dashboards with real-time data and easily share automated reports. Connect any or all of your ad accounts in as little as 5 min. Select widgets from the side menu, tables, pie charts, graphs, and even visuals of your ads. Automatically share your pre-built reports with key stakeholders, internally or externally. Is your Facebook Ads campaign doing as well as your Google Ads campaign? Create custom dashboards to track and measure the metrics that matter to you in one view (you can even customize metrics). Consider taking it to next level by adding AdStage Join to link ad data with web conversions and sales. It's like magic! Keep your creatives fresh and fight ad fatigue by automatically rotating or scheduling new ads to run for certain calendar dates or based on performance metrics.

Starting Price: $199 per month

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Optmyzr

Designed specifically to manage Bing Ads and AdWords accounts, Optmyzr provides relevant insights through analytics and reporting to help organizations be more efficient. Equipped with enterprise-level search marketing tools, workflows, and scripts, Optmyzr enables users to make quick improvements to their PCC accounts and create successful campaigns. Core features include One-Click Optimizations, data insights, reporting, enhanced scripts, shopping add tools, and bid management.

Starting Price: $116.00/month

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PPC BidMax

Apex Pacific

PPC BidMax™ (formerly Dynamic Bid Maximizer) is unrivaled in automated Pay Per Click management software. It will help you efficiently manage your online advertising campaigns for Google, Yahoo and Bing within one simple interface, while boosting your return on investment (ROI). Why not join the thousands of agencies and consultants around the world are using this PPC management software daily for their clients! Managing your on-line advertising campaigns can be a time consuming process. You need to continuously monitor and update your bids and keywords to ensure you stay within your budget while achieving the best ROI. Save yourself time and money by using our PPC software to remove the hassle of running a PPC campaign. Our sophisticated bidding algorithm will perform a range of automated tasks from setting automated bids to generating comprehensive reports that visibly display your ROI so you can easily monitor the success of your campaign.

Starting Price: $60 per month

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AdScale

Fully automate advertising across Google & Facebook. Drive more conversions to your business. Easily create, manage & optimize ads on one platform. AdScale is using advanced AI & Machine Learning technology to automatically create and manage your advertising campaigns across multiple advertising channels using one single platform. Used by eCommerce stores, advertising agencies, and advertisers in all sizes. View and apply recommendations that our smart AI creates based on your store data. Our team is here to provide you with personalized and outstanding service, ensuring you have a smooth integration when connecting your store and your ad accounts. View data that matters in the most simple and actionable way. Automate ad creation, ad optimization, and SMS updates to avoid human error and focus on selling more goods. Try AdScale for your e-commerce store now!

Starting Price: $29 per month

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AdLantern

View your set budget for the current month to plan out your daily distribution and goals. Set your monthly target spend, and let us automatically adjust your daily campaign spend. Evenly distribute your montly advertising budget with options to customize specifics. Compare actual vs. expected spend to determine ahead, behind, or on-pace status. Whether you need to customize the days you post on, or you need a solution for different types of ad campaigns, you're covered. You’ll use our Sync page to import your client accounts and ad campaigns into AdLantern. When you sign into AdLantern for the first time, you’ll find youself on the Sync page. We have easy-to-follow instructions there that will walk you through the steps you need to take to set AdLantern up with your existing Google Ads account. Once you follow the steps, you’ll see your client accounts populate on the Sync page, as well as in the left navigation bar.

Starting Price: $99 per month

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PPC Bee

PPC Bee allows you to manage campaigns for all ad systems in one place. With organizations and sub-organizations, you can easily manage campaigns for more clients, online stores and foreign markets. Invite an unlimited number of team members to help you manage your campaigns. Maximize ROI by eliminating underperforming and unprofitable keywords. PPC Tuner recommends you which keywords to remove, or which negative keywords to add to your campaigns. There’s no need to create keywords and ad texts for each product manually. Thanks to the uploaded data feed you can use your data as keywords, or use it in ad texts. And what’s more, you can modify the data if needed. In PPC Bee, you can simply set CPC on an ad group level for every product at once. By using variables in the Campaign structure settings, you can effortlessly divide one campaign into more campaigns.

Starting Price: $40 per month

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Leadtosale

Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.

Starting Price: $40 per month

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Quantify

Aggregate all your data in one place. Easy integration with many popular ad networks and call tracking sources. Design custom layouts and delivery automatically. Connect popular PPC, Native, Social, Call Tracking sources. Direct API connections. Custom data imports. Connect popular PPC, Native, Social, Call Tracking sources. Customize appearance with charts, tables, images, and numbers. Drag & drop modules onto a template. Customize modules using hundreds of settings. Publish Reports Automatically. Publish output to many popular formats. Quantify is a popular business intelligence and data aggregation software for digital marketing agencies and paid search professionals. Quantify offers a FREE 14 day, no risk trial evaluation. Our customers are inquisitive self-starters. We encourage you to evaluate independently. Go design data visualizations that “pop”, presenting data beyond your expectations. Trial members access full functionality during the length of the evaluation.

Starting Price: $49 per user per month

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Income Access

Income Access provides marketing technology and a full suite of digital marketing services to the iGaming, lottery, crypto and forex industries. Our mission is to help companies and affiliates in these and other industries build long-term, profitable, and sustainable business relationships. Since 2002, Income Access has partnered with over 300 brands and connected with over 25,000 key affiliates and publishers. We use our own proprietary affiliate marketing software solution and offer in-house digital marketing services in order to help our partners achieve growth in their customer acquisition, gain better exposure for their brand, and maximise revenues. At Income Access, we are a software company, marketing agency, and affiliate network all rolled into one. Contact one of our industry experts today to learn more!

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SocialAds

Techjoomla

SocialAds brings cutting edge features in online advertising helps maximize the revenue generation potential of your web properties. Super intuitive design, features built to empower website owners and advertisers & ease of use means you can be 'up and earning' in record time. Maximize advertiser ROI via our powerful targeting options like geolocation targeting, demographic targeting and keyword targeting. Deliver ads on your own website or extend your content network to any website. Use email ads to deliver ads to user's inboxes or use our rest APIs to deliver ads in native formats to mobile apps. Extensive range of ad formats including Banner ads, text ads, text & media ads as well as video ads to let advertisers chose what’s best for them. Chose to allow advertisers to 'pay per ad' or use a campaigns and budgets model for payments like Facebook & LinkedIn. Detailed metrics on ad performance including clicks, impressions & click through ratios as well as user engagement.

Starting Price: $89.99 per 6 months

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AdChina.io

Advertising in China made easy for everyone. Ad creation, placement, scheduling, budgeting, reporting on top 10 media channel, and cross-channel analytics – all in one platform. You can reach your Chinese audience through AdChina.io, because we make advertising in China Easy. Decide where to run your ad. Choose where your ad should lead to. Decide where you want your ads to drive traffic to, it can be a website, an online store, or a mobile app. Reduce wasted ad budget by targeting the right people based on their demographics, interests and behaviors. Whether you are looking for football fans, mothers with newborns, or construction engineers, you’ll find them here. Select the time period during which you want your ads to run, and set your CPM bid within the AdChina.io platform. Select the time period during which you want your ads to run, and set your CPM bid within the AdChina.io platform. Select the time period during which you want your ads to run, and set your CPM bid.

Starting Price: $99 per month

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Adline

Adline makes advertising easier. Get more return on your online advertising with less work. Create and run campaigns across multiple channel in one place using simple do-it-yourself tools. It’s never been easier. Create ads on multiple platforms in minutes. Choose whether you want Facebook, Instagram, LinkedIn, Google or them all. Using what you know about the people you want to reach – such as demographics, job titles, interests, and behaviors). Enter your daily or lifetime budget, and the time period during which you want your ads to run. Adline will move the budget to the winning ads. When you submit your ad campaign, it goes to our manual review team for a quality check, and then on to the rest of the world. Now, sit back, relax and let Elena automatically optimize your budget, test audiences and maximize your return. Stay top of mind with the prospects who visited your website and left without doing anything.

Starting Price: $49 per month

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Adriel

All-in-one digital marketing platform to monitor and control your paid advertising across multiple channels. The future of digital marketing is here. Take your business to the next level and achieve higher returns on your paid advertising. Adriel is a revolutionary all-in-one platform that allows you to manage and optimize all of your digital marketing campaigns in just one place. Our award-winning technology centralizes all communication channels and key data into a single customizable platform to help your business deliver a higher-performing promotional message across all channels. Monitor and control all your digital marketing in one place. Centralizing data is the first step towards high ROAS - Gain precise insight through a comprehensive view of all your campaigns from numerous channels. Get clear visibility of campaign KPIs and achievement rates with real-time transparent data. Control everything yourself. No more hassle from hundreds of reports and e-mails.

Starting Price: $199 per month

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Myposeo

Increase your search engine visibility with simplified and accelerated analysis of your SEO and analytics data. Share, export, optimise! Helping large companies to centralise, calculate and understand search engine & site-oriented data to improve your SEO for better visibility & performances. Our daily tracking monitors and manages your SEO & PPC campaigns, providing you with actionable insights on the most important KPIs. Our unique feature – pixel ranking provides your true organic ranking within the Search Engine Results Pages (SERP) on any device. Effective SEO management means having the accurate data in an actionable format at the right time. Our data can be formatted (PDF/ CSV/ JSON/ Email) to all users within a white label interface. The dashboards can import multiple sources of data including Google Analytics. Our google data studio connector has a plethora of metrics and is quick and easy to use.

Starting Price: €18 per month

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UltraGranular

UltraGranular helps you make your existing PPC search ad campaigns increasingly granular, because it makes it quick, fun, and easy to audit your search terms and find negative keywords. The result is usually a boost in click-through rate (CTR) and Conversion rates. Users typically still find new negative keywords more than a year after first starting to use our tool. More than just a negative keyword tool, UltraGranular also suggests ideas for CTR-boosting callout ad extensions, as well as sitelinks. After finding negative keywords, PPC agencies and campaign managers can automatically generate professional PDF reports for their clients, that show the work you are doing for them, as well as an estimate of upcoming savings and a percentage optimization rate. There's a free version available without signup and all pro accounts come with a free trial period.

Starting Price: $47 per month

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Adsbot

Adsbot is your ultimate solution for Google Ads automation and optimization. With powerful rules and advanced insights, take full control of your ads. Save budget and time, and see real results in no time. Get valuable insights, real-time alerts, and expert recommendations with just a single click. And take your PPC game to the next level. Our platform provides a comprehensive suite of tools to automate, optimize, and scale your campaigns, giving you more time to focus on what really matters. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Get a complete picture of your ad performance with advanced reports that keep you in the know, 24/7. Brand checker allows you to see which search ads are shown for the queries you want to track.

Starting Price: $39 per month

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SpeedPPC

We've spent $25,000,000+ on leads from Google Ads from which we developed our winning TALL strategy. SpeedPPC gives you this strategy and the tools so you can drive more PPC leads. The SpeedPPC platform gives you the framework and the toolset to drive more leads than you thought possible. Learn how to optimize your ads, maximize your ROI, and gain crucial insights into your customers' journey, all with a touch of humor and fun. Uncover the secrets to success and elevate your marketing game in this digital wonderland. A higher CTR can improve your ad’s quality score and lower your cost per click, saving you money in the long run. Learn how to optimize your PPC campaigns using Google Ads Search query reports. Find improvements in your targeting through better keyword selection. Drive higher quality scores, lower costs and get more conversions. Write more targeted ads that get higher CTR & ad rank, giving you more volume.

Starting Price: $99 per month

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ReportGarden

Report Garden

ReportGarden is a marketing agency software that serves as a central hub for marketing agencies looking to streamline and simplify client and campaign management and reporting. With ReportGarden, online ad agencies can easily create performance reports and invoices, manage campaign budgets, perform site audits, and much more. ReportGarden also provides tools for sending customized project proposals, controlling budgets, and keeping track of all the deliverables.

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Opteo

Opteo is a Google Ads optimization tool which offers improvement suggestions based on continuous account monitoring, and backed by statistically relevant data. Recommendations are presented in priority order, and can be implemented with a single click. Opteo pushes changes to Google Ads automatically, without the need to switch between interfaces. Manage keyword bids, control budgets, optimize ad schedules, get real-time alerts, analyze search terms and more. Opteo includes over 40 different optimizations.

Starting Price: $97.00/month

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Best Search Engine Marketing (SEM) Software with a Free Trial

Compare the Top Search Engine Marketing (SEM) Software with a Free Trial as of April 2026

What is Search Engine Marketing (SEM) Software with a Free Trial?

Semrush

Reportz

SE Ranking

Moz Pro

WordStream

Adspert

PromoNavi

AgencyAnalytics

Sellozo

Adalysis

TrueClicks

AdStage

Optmyzr

PPC BidMax

AdScale

AdLantern

PPC Bee

Leadtosale

Quantify

Income Access

SocialAds

AdChina.io

Adline

Adriel

Myposeo

UltraGranular

Adsbot

SpeedPPC

ReportGarden

Opteo

Best Search Engine Marketing (SEM) Software with a Free Trial

Compare the Top Search Engine Marketing (SEM) Software with a Free Trial as of April 2026

What is Search Engine Marketing (SEM) Software with a Free Trial?

Semrush

Reportz

SE Ranking

Moz Pro

WordStream

Adspert

PromoNavi

AgencyAnalytics

Sellozo

Adalysis

TrueClicks

AdStage

Optmyzr

PPC BidMax

AdScale

AdLantern

PPC Bee

Leadtosale

Quantify

Income Access

SocialAds

AdChina.io

Adline

Adriel

Myposeo

UltraGranular

Adsbot

SpeedPPC

ReportGarden

Opteo

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