Best Automotive Digital Retailing Platforms in the USA
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Compare the Top Automotive Digital Retailing Platforms in the USA as of April 2026
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What are Automotive Digital Retailing Platforms in the USA?
Automotive digital retailing platforms are online platforms that enable auto dealers to sell cars online. Automotive digital retailing software is used by auto dealers that want to expand their business by replicating the in-person experience of buying a car, but online, including vehicle research, showrooms, loan applications, and more. Compare and read user reviews of the best Automotive Digital Retailing platforms in the USA currently available using the table below. This list is updated regularly.
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1
CDK Global
CDK Global
CDK is a secure, SOC 2-compliant dealership software solution provider who’s fully integrated for all areas of the automotive dealership — from the Front Office, Back Office, Service and Parts, and all areas in between. Our mission is to help dealers sell and service more cars and run more efficient operations by developing solutions and services that streamline workflows, most notably the CDK Dealership Xperience Platform. Dealers can choose from six scalable suites—Foundations, Fundamentals, Vehicle Inventory, Modern Retail, Fixed Operations, and Intelligence—tailored to franchise, independent, and multi-rooftop needs. With over five decades in automotive software and 15,000+ dealers served, CDK offers scalable suites tailored to any dealership size — all with secure infrastructure, real-time data flow, and measurable performance impact. -
2
Epicor Vision
Epicor
Epicor® Vision® is a leading distribution ERP solution specially built for aftermarket parts distributors that connects your people and systems to fuel faster, more profitable growth. Epicor Vision enables your business to deliver superior customer service, whether it’s a single-location shop, a national service chain, or a large corporate or government account. Leverage extensive back-office automation, data-driven inventory planning, and advanced pricing strategies. Get ahead of competitors by automating processes such as transmission and receipt of POs, ASNs, e-invoices, and other documents. Conduct seamless peer-to-peer transactions and streamline special orders. Epicor Vision can help you optimize purchasing and inventory control to eliminate underperforming stock. Utilize leading-edge Epicor parts demand intelligence to fine-tune inventories at every location. Streamline purchasing and A/P operations with the Vision solution’s comprehensive three-way match feature. -
3
ZeroLight
ZeroLight
Create unified projects for the entire customer journey. We offer product configuration and content-production solutions that enhance every stage of the car-buying journey. These solutions deliver competitive advantages for clients by maximizing speed to market, driving higher specification sales, and lowering content-production costs. Our expertise in real-time 3D visualization, cloud computing and data insights make us the partner of choice for many of the world’s leading automotive brands. We offer fantastic benefits with a friendly working environment that values quality, collaboration, focus and innovation in everything that we do. If you’re looking for a new challenge and would like to join us in our journey, find out more. Flexible dealer installations to engage and upsell in-store. Cloud-based online configuration to increase engagement and value. Cloud-based online configuration to increase engagement and value. -
4
Web Shop Manager
Web Shop Manager
We provide expert strategy, design and support on our industry leading automotive eCommerce platform. We have access to product data for over a thousand brands so you never have to worry about updates, complicated patches or third-party headaches. Our award-winning creative team will build a visually stunning, high-performance store that demonstrates the value and commitment your brand deserves. Like a wing-man or a body guard, we’re there when you need us. At any time, you can speak to a dedicated eCommerce professional for guidance and support. Our team has 100,000+ hours of on-site experience in the day-to-day operations of successful eCommerce companies just like yours. We strive to provide you with a lifelong, successful eCommerce partnership, not just a website.Starting Price: $549.00/month -
5
mScanAPI®
Market Scan Information Systems
Market Scan's customizable mScanAPI® enables the retailer to accommodate consumers in the manner they expect by providing them exact, consistent and all-inclusive, transactable payment quotes – everywhere and every time. Technology firms, digital retailers, retailers, and ad-tech firms are now empowered to offer consumers all-inclusive lease and/or finance payment scenarios electronically, consistently –across all channels, and in person. In a nutshell, mScanAPI® provides the retailer with all data needed to calculate precise, customizable, and fully fundable VIN-specific payments in one API call. Our proprietary, cloud-based calculation technology, and our database within our Automotive Payments as a Service™ platform power mScanAPI®. Market Scan's database aggregates and houses all published lender programs, OEM rebates & incentives, including every rule, parameter, policy, and factor that can influence an automotive sale or lease transaction. -
6
Tagrail
DealerTag
Use Tagrail’s next-gen digital retailing platform to showcase your inventory, customize vehicle display, enable shop by payments, interact with shoppers in real time, build a deal and much more. Enable your sales team to efficiently and easily turn prospective leads into customers with the help of tools in Tagrail’s in-store sales platform. Enable seamless experience for shoppers with on demand needs assessment, vehicle walk arounds and, selection, compare payment options, trade in evaluation, credit qualification and much more. Tagrail’s online dealership portal provides everything you need for efficient management of deals and customers. Easily access all dealership data from the portal to make decisions on pricing, negotiation, credit evaluation, and finalizing the sale. -
7
GoGo Car
GoGo Car
The state-of-the-art solution to bring buyers and dealers to one place. Bring transparency to every transaction and a seamless customer journey. Intelligent self-service platform and experience the never-before online experience. Our AI-driven platform built for the future would transform the way your customers experience the car buying process. Our multi-varied platform enables you to sell your inventory 100% online and manage your sales process more efficiently and effectively. Offer your best price online upfront and build customer confidence with full transparency in pricing. Enable your customer to trade in their car with above market price from a real appraiser network. Our integrations help customers to find their credit score confidentially and submit a secure application with necessary documents completely online. Deliver cars to your customer's doorstep or schedule a pickup appointment. -
8
Vehiso
Vehiso
Vehiso is a car, bike and van dealership website and DMS (Dealer Management System) platform that enables dealers to instantly create their website. With 70+ customization options, our customers can be sure their Vehiso website can be customized to match suit their needs and match their brand identity. Vehiso enables dealers to capture enquiries, manage orders and paperwork, take online payments (deposit and balance payments) through integrations such as Stripe, PayPal, SumUp and more. For dealers that offer vehicle finance, our system makes it easy to facilitate finance enquiries with integrations to Codeweavers and iVendi. Our system also integrates with leading 3rd party advertising sites such as AutoTrader and CarGurus to give our dealers maximum exposure for their stock.Starting Price: £29/month -
9
ActivEngage
ActivEngage
Streamline communication across all channels and departments to enhance every area of the customer experience. We’ll never stop believing that great people are what make a business grow and succeed. That’s why our omnichannel managed messaging services only utilize real people who bring their personal touch and human experience to each and every conversation. With empathy and humanity, we achieve what A.I. and Bots can’t — a dynamic, genuine connection. The result is industry-leading conversion and more deals closed for you, our valued clients. Supercharge your leads with unprecedented customer data. DataWise gives you visions of customer behavior and additional insight to shorten the buying process. We connect with various digital retail platforms to provide people-powered guided assistance through complex buying processes, reducing drop-offs and boosting sales. -
10
Auto/Mate
Auto/Mate
The fusion of Auto/Mate and DealerSocket gives dealers the ultimate platform fueled by innovation and award-winning customer service. We help dealers reach the pinnacle of success by putting their needs first and delivering products that boost profits and create a strong customer experience. From CRM to inventory management to digital retailing to websites, your dealership’s potential is endless. You don’t have to imagine a DMS that is on your side, provides award-winning support and develops top-tier software. Auto/Mate has been doing DMS the right way for more than 40 years and can handle your dealership’s needs. We help the biggest names in the industry and dealer groups large and small. -
11
Gubagoo
Gubagoo
The conversational commerce platform designed for auto dealers. Offer a complete car buying experience from your website and Facebook. Your customers can browse your inventory and ask questions anytime through live chat, texts and messenger. Work together to increase customer satisfaction. Watch live conversations and jump in to make a personal connection with your customers. Highlight your best offers and display them based on unique visitor behavior to create a personalized experience for your customers. Get high quality bottom of funnel leads that are ready to convert into sales. Turn us on and watch the leads pour into your CRM. Make it easy and enjoyable for customers to communicate with your dealership. Our omnichannel chat platform will enable you to boost engagement and convert more deals. -
12
Online Shopper
Dealer Inspire
After years of innovating in the digital retailing space we’ve learned how to help hundreds of different dealers provide the experience that consumers love. That’s why we’ve engineered not one but two digital retailing products to give every dealer a flexible solution that works for their specific sales process. The next-gen digital retailing solution that lets shoppers customize and compare payments across multiple vehicles to make real buying decisions with your inventory. The automatic digital retailing solution that maximizes the quantity and quality of your website leads at full throttle without any new tools, training, or processes needed. By syncing up with the local banks of your choice, online shoppers can customize their personalized deals based on the real rates you are able to offer — ensuring that the payment they’re excited about online is the same one they’ll sign for. -
13
Prodigy
Prodigy
Supercharge your sales process. Reduce time per sale while driving higher CSI and gross margins with a true end-to-end digital sales platform. Transform your existing website into a rich e-commerce platform that automatically converts online browsers into buyers 24/7. Deliver a seamless transition from online to in-store with our iPad based digital sales platform. Rich reporting and management tools let you track success every step of the way. Prodigy works with your existing software and sales process, so your team can embrace digital retail without extensive re-training or switching software costs. Seamless integrations mean our average dealer sells over 30 cars with Prodigy in their first week alone. Prodigy lets you deliver a modern, streamlined, experience to every customer. With our true end-to-end sales platform it does not matter if your customers are at home, on their phone, or right in your showroom; Prodigy syncs their deal progress automatically. -
14
AutoFi
AutoFi
A tool on your website moving leads down the funnel. Drive the consumer further down the road to the sale. AutoFi is designed from the ground up specifically for automotive dealers. Build your entire business on the platform, or incorporate our sales and finance tools into your existing system. Get tools that work with how you manage your business. Thousands of dealers trust AutoFi to power all their operations, from online showrooms to remote sales to F&I. And with AutoFi’s white-glove implementation service and ongoing technical support, every detail is managed to your specifications. Offer customers a new pathway to engage on your website. Guide customers down the funnel and help in their “moment of need”. Provide sales assistance 24/7, with the flexibility to take over customer conversations in real-time. Streamline and standardize the dashboard for all sales intelligence. Create a single system of record for all leads and prospects. -
15
PrecisePrice
DealerSocket
Welcome to the new age of automotive digital retailing! As more customers are looking to start the car-buying process online, PrecisePrice can convert those clicks into store visits (bricks). PrecisePrice is the industry’s only digital retail solution that can integrate DealerSocket Desking and push deals to your DMS. A simple interface allows online shoppers to configure the right payment on the right vehicle and easily transfer their deal to the showroom. Easily transition online PrecisePrice shoppers to the showroom using personalized shortcodes. Provide transparency and accuracy in the deal-building process with VIN-specific F&I menus, powered by F&I Express. Automatically sync PrecisePrice deals with Desking so that customers never have to provide their information more than once. PrecisePrice integrates directly with DealerSocket’s Desking so that shoppers get the exact same price whether they’re at home or your dealership. -
16
PureCars
PureCars
PureCars advertising helps you attract the most valuable customers, capture market share, and grow your business. Attract quality traffic to your website with market-leading digital advertising. Convert high-quality leads through digital merchandising. Analyze results and apply learnings to optimize advertising efficiency and grow market share. Only PureCars provides integrated digital advertising across media channels, plus lead generation tools, GA360, business intelligence, and more, for a flat fee. With built-in media optimization and premier access to new media channels, dealers will be empowered to allocate budgets toward lowering cost/sale or cost/RO. Simply put PureCars checks more boxes, giving dealers a competitive edge for an incredible value. Only PureCars allows you to benchmark your dealership performance against your peers. You’ll unlock visibility into peer performance on ad spend, conversion rate, market share, and more. -
17
TradePending
TradePending
Used by thousands of auto dealers, SNAP powers inventory sourcing leads, SNAP Offer provides accurate trade-in offers, AutoAPR delivers payment leads, while Superlatives boosts online inventory merchandising. Brilliant in its simplicity, SNAP easily embeds throughout your website to power trade-in valuations. Consumers get lightning-fast market data to value their trade-in, whether on desktop or mobile. Your dealership gets more leads and sources more inventory than ever before, powered by the industry’s most sophisticated valuation methodology. SNAP will quickly become the #1 or #2 highest ROI solution in your digital marketing plan. AutoAPR was created to work hand in hand with your F&I office, not replace it. By delivering a user-friendly experience and transparency of information, we engage more of your existing website traffic and convert them into qualified leads. Then, we let you reach out and close the deal your way, online or in the showroom. -
18
SALESiQ
FRIKINtech
Captivate customers with real payments they will believe. People are compelled to click on honest ads. When they do they’ll see the actual offer on that car. Inject accurate payments on every car you stock with incentives applied correctly so the desk can repeat that payment when the customer walks in. Automate lead response for consistent customer engagement. Then capture their buying motivations to confidently call for the appointment. When you present the same payment on your first pass that they saw in your digital marketing, on your website, and in your emails they don’t negotiate as hard or at all. Automate mining into your service drive. Get your customers to raise their hands instead of sending your people after them. Acquire more trades while supply is short. -
19
Upstart Auto Retail
Upstart
A complete digital retail platform, completely within your control. Upstart Auto Retail combines online and in-store digital retail capabilities with financing and manager tools to help you create an omnichannel car buying experience. Give car buyers an easy way to shop online, while creating a connected in-store experience that allows you to remain in control of the process. Meet car buyers across every touch point and on any device. Create a consistent digital retail experience that gives car buyers the ability to build their deal online and seamlessly pick up where they left off in your showroom. Deliver full transparency by staying with car buyers throughout the entire experience, all while boosting CSI scores and ratings. Manage deals including terms, APRs, discounts, and down payments in real-time. Help car buyers along the way from adding F&I products and protection plans to providing the right loan offers. Improve customer satisfaction and increase PVR for your sales team. -
20
Dealer eProcess
Dealer eProcess
As the increase in online shopping continues to grow, digital retailing is essential for both you and your customers. Our solution walks customers through each step of the process. It starts with a credit pre-approval that includes a soft pull, moves to a trade-in option with loan matching, and finishes with a finalized deal that includes choice of lender, warranty, accessories, and local taxes. This seamless experience has been carefully designed to maximize leads by allowing customers to shop at a pace they feel comfortable with from the comfort of their homes. Our Digital Retailing tool syncs up with all OEM feeds to make sure that your customers are always given the current rebates and incentives. Our user-friendly incentives page makes it easy for shoppers to choose the rebates they qualify for. -
21
mDesking 360
Market Scan
At the heart of mDesking 360 is mDesking, the industry’s superior sales management, and desking solution. mDesking mines, analyzes and manages the billions of combinations and iterations of lender and OEM programs available in the marketplace and identifies truly superior, scientifically perfect solutions for dealers and customers. mDesking 360 combines our core data and calculation technology competencies, leveraging the power of mDrive; the result is the most powerful and advanced digital retailing/desking solution in the market, bar none. The feature functionality modules within mDesking 360 is where the magic happens; the combined power of these modules is what makes mDesking 360 a benchmark desking solution in the industry. mDesking is the only desking solution that mines, tracks and analyzes billions of combinations and iterations of lease and finance lender programs available in the marketplace. -
22
Modal
Modal
Whether on or off the showroom floor, Modal’s ecommerce platform can help you sell more cars in less time — and, with happier customers. The end-to-end digital transaction you need to increase sales — right from your own dealership website. With real-time finance decisioning, payment calculation, F&I products, accessories, verified trades, document upload, plus integration with hundreds of lenders, including captives. Offer customers home-delivery or in-store pickup — making it even more convenient to buy from you, and not your competitors. Real-time approved offers from hundreds of lenders, plus incentives and programs applied dynamically to each customer, vehicle, and deal structure. Modal Checkout transacts inside your own webpages, building buyer trust and increasing conversions. Shoppers can save their progress, continue where they left off, or visit the showroom to complete their purchase in person. -
23
Dealer Inspire
Dealer Inspire
Built for the innovative dealer and the modern, mobile consumer, the Dealer Inspire Website Platform makes a big first impression, sells at lightning speed, and proves ROI every day with advanced analytics and best-in-class service. Our designers use years of event-based user behavior data to create clean, modern interfaces that drive shoppers to take action, and the job doesn’t end there. Our team continually tests, optimizes, and updates your website to future-proof and grow your business in an ongoing partnership. At both the user-experience and engineering level, our websites are defined by speed. Our Lightning Inventory™ drives shoppers towards buying decisions in milliseconds by delivering instant, relevant results with each letter typed or word spoken through voice search. We are always innovating our platform to solve our dealers’ challenges, and in today’s inventory shortage that means acquiring more vehicles and converting more shoppers who can’t find one in stock. -
24
digitalmotors
Digital Motors
See how your company can leverage Digital Motors’ robust, and end-to-end platform to exceed customer expectations and enhance your sales process. Get a fully customized and branded online store in 24 hours or less that fully integrates with your existing system landscape and traditional buying processes. Customers can complete the entire car purchase online or seamlessly transition into the dealership at any stage of the buying process. Improve your CSI scores, get higher quality leads, shorten closing times while increasing your closing rates. Provide your customers with a sophisticated digital marketplace to shop across all dealerships. Customers can filter by location, model, and specifications to complete the purchase process and transaction in your online store or transition at any stage of the customer journey to a seamless fulfillment at the preferred dealership. Generate higher quality leads for your dealerships and increase CSI scores. -
25
DriveCentric
DriveCentric
Selling is a lot of work. Software designed years ago was built on the idea that more information made you a better salesperson. That’s simply not true! Your sales team can save time by removing distracting data, focusing only on essential details to manage deal flow. DriveCentric Desking gets its most significant upgrade ever, making even the smallest details seem epic. Using multiple tools and fragmented payment data is a challenge. DriveCentric combines the power of desking, showroom, and retailing workflows into one integrated solution to create remarkable customer experiences. With a 360-view of every customer, you can quickly find sales opportunities with the highest likelihood of buying . So spend less time building lists and more time finding opportunities that convert! Prospects waiting in your customer database have never been so easy to find - see how our customer segmentation tool can make a real impact on your bottom line. -
26
Intice
intice
Move beyond the simple lead forms of the past and provide your customers rich modern engagements on your dealership website. From scheduling a test drive at home, at work or at the dealership – to allowing a customer to get pre-qualified and receive their FICO® Score right on your website. Providing your customers the ability to receive a real offer for their vehicle in real time or completing every step to purchase a vehicle online with advanced Digital Retailing Technology. Most of your customers are visiting your dealership website from a mobile device. The entire suite of engagement solutions in the iSuite of Technology is built for mobile first. Every experience keeps the customer on your domain, fully tracked by Google Analytics and provides a Rich Modern Experience right on your dealership website. Fully customized and themed for your OEM Branding. -
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Phyron
Phyron
The Phyron solution combines outstanding visual presentation with automated ad production, handling, and publishing. We enable car dealers to engage more buyers and sell their cars faster. So you highlight the best selling points. Car dealers around the world are using Phyron. Video is the most attractive and engaging format for presenting a car. Intelligent object detection. So you highlight the best selling points. Automatic background removal. So all cars are presented in the same way. Automatic publishing, So you eliminate a lot of work. Marketplace aggregation. So your ads are ready for marketplaces and social. Phyron multifunctional video player. So every ad can start a dialog. Phyron will continue to develop new, innovative solutions to make life easier and more profitable for car dealers and OEMs around the world. Buyers will always start their buying journeys online, they will always prefer life-like presentations. -
28
Dealer Venom
Dealer Venom
Dealer Venom has created the most advanced automotive digital marketing products in the industry. All under one proof. Experience the best automotive strategies utilizing one single partner. Connect will directly API to over 100+ reporting sources and pull all of your reporting data into one single reporting dashboard. Save time with our automated report generation. Don’t wait for your monthly performance calls. View all your data in real-time directly via the Connect dashboard. API directly to over 100+ reporting sources and pull your all data to one single dashboard. Save hours by building custom reports for any metric source with our automated report generation and deployment. Customize your ads using custom ad extensions, phone numbers, and maps. Customize your offers based on monthly specials, big holiday events, OEM offers, and more. Target low-funnel audiences using long-tail keywords to reach in-market shoppers ready to buy. -
29
Modera E-commerce
Modera
Holistic omnichannel eCommerce for the automotive industry. Best omnichannel solution for the automotive eCommerce world you’ll ever see. The Modera eCommerce solution enables remote sales and connects you to a modern customer despite their location. Forget waiting for them at your showroom - let's bring the showroom to them. Give back to Mother Earth with a platform that is designed to cover the full circle of online purchasing without the need for physical meetings and travel. Innovation Norway ICT government grant was used to develop a unique carbon-neutral purchasing process. As customers have already gotten used to shopping online when it comes to most areas of their lives, more and more of them are looking to get their car purchasing process done online as well, instead of showing up to a physical showroom. Modera eCommerce will help you give a holistic experience to your customers and offer you real-time data to give you the best possible insight and analysis. -
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Space Auto
Space Auto
Take the chaos out of online car sales. Space Auto dealership websites are clutter-free and easy to navigate. They’re designed to connect with customers and convert without the headache of things like incompatible third-party plug-ins and lost data. We build sites that sell more cars Space Auto Websites are designed as an extension of your brand, to tell your unique dealership story, and highlight your profit centers. The best car shopping experience in the business Customer service starts at the very first click. Space Auto Websites connect with and convert your customers to clear, actionable choices. Everything is mobile-friendly and designed for humans first. A unified sales journey all in one platform. Space Auto Websites provide all the necessary sales tools, like instant trade values and credit tools, to generate high-quality leads without the headache of third-party plugins. And, they’re easy for dealers to manage and update on the fly.Starting Price: $1500
